Project 365: 104/365

For anyone who has tried to contact me in the last few days, I thought I'd show you why I haven't been very responsive...

PharmaSim is an intense marketing simulation that a lot of business schools subject their MBA students to. In a nutshell, you are the brand manager for a cold medicine for 9 "periods" that happen over the course of 2-3 days. You're responsible for everything - sales force, marketing, promotion - for that brand and whatever other products you launch during the simulation. After you submit each decision, you get back instant feedback on how you did - in the form of an income statement, stock price, etc. And then you have 90 mins to make the decision for the next period. For this next one, we have the whole weekend.

We ended day #1 in a pretty good position... so here's hoping we finish strong! Our class ranking figures into our grade after all...